Chinese electric vehicle (EV) company Xpeng has become the first Chinese EV company to enter Sweden’s market, the second European market the company accessed to.
This EV production company is now building its first Swedish showroom, as leaked on Reddit. This experience centre is located in the Westfield Shopping Centre in the Scandinavian Peninsula.
Why it matters
The company announced that Xpeng showroom will be opening in the first season in 2022, between January and March, which will be in a few week’s time.
Xpeng’s plan for the European market
The development is in line with the company’s plan for overseas operations. Xpeng revealed to enter European market in 2022.
XPeng is currently building its EVs in Zhaoqing, China, and setting up new factories in Guangzhou and Wuhan. Once these new units are up and running, the company will have more than 400,000 units. It has the potential to roll out up to 600,000 electric cars annually if changed into double shift production.
Leader’s opinion towards the entry into Sweden’s market
He Xiaopeng, co-founder, Chairman, and CEO of Xpeng has stated that apart from Sweden, the company also has plans to enter two more European markets this year — Denmark and the Netherlands. It will also put in efforts to expand its presence in Norway.
The Sweden sector manager Elvis Cheng said that the Westfield Shopping Centre is ideal for Xpeng to get in touch with local citizens. Xpeng will be providing trial drives for its car types there.